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Archive for April, 2012

23

Pinterest vs Pin interest: search misspellings and what it means for your brand

Apr
No Comments   Posted by Hannah Law |  Category:Digital

My team at work and I have been creating Pinterest accounts for some of our clients so they can capitalise on the popularity of this emerging new social media platform and creatively engage with their customers. Stay tuned for more details when the Pinterest accounts officially launch!

In our discussions about Pinterest, we’ve noticed a lot of people actually call the platform “Pin Interest” instead of “Pinterest”. This got us thinking about how many people globally might be making this mistake so we used the Google AdWords tool to find out!

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02

Pinterest: new terms of use for brands

Apr
1 Comment »   Posted by Hannah Law |  Category:Digital

You may have read last week and over the weekend that Pinterest has updated their terms of use and actually divided their policy into 3 sections to make it easier to digest and, ideally, more relevant: terms of use, acceptable use and privacy policy.

There are a lot of sites out there explaining how these changes will affect personal use, some of the more comprehensive articles are by The Next Web and The Blog Herald but do you understand what this means for your company’s Pinterest account and what you can do about it?

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